Seafood Market - Page 3 of 5

Sustainability

We are dedicated to providing the highest quality seafood while prioritising sustainability and environmental responsibility. Our sourcing is guided by best-practice sustainability standards, which we actively monitor to ensure our seafood is as responsibly and ethically sourced as possible.

Wherever available, we prioritise fish landed by day boats, supporting local fishermen who use low-impact fishing methods. This not only delivers the freshest possible product but also helps reduce environmental impact. We also recognise the importance of seasonal and regional catch opportunities and regularly work with lesser-known species that play a vital role in sustaining small-scale fishing communities, even when they are not viable for larger vessels.

While some of our seafood is farmed, we firmly believe that responsible aquaculture is a crucial part of the future of seafood. When done properly, farming can deliver consistent quality while reducing pressure on wild stocks. We source only from the very best farms, chosen for their high welfare standards, strong environmental controls, and commitment to responsible feed, stocking densities, and water quality. These farms are independently certified and continuously monitored to ensure best practice at every stage.

Our approach is under constant review as we continue to improve how we source seafood, protect our oceans, and support a sustainable future for the industry.